The Sony PSP was supposed to ‘elevate portable entertainment out of the handheld gaming ghetto,’ according to Kaz Hirai, president of SONY CEA, ‘[the] PSP will serve as the disrupter in the portable entertainment space.’ But has the PSP actually done as well as assumed? Since the PSP’s release on
American Tech. Research conducted a survey of 150 different retailers to see how the PSP did at launch. Only about 50 of those 150 retailers reported their PSP shipments selling out. Out of the 1,000,000 units shipped, all 1,000,000 were expected to sell out in the first day, but really, only 602,000 units were sold that entire week. On the other hand, the DS sold out on the first day.
So what is holding Sony’s PSP back? Many people, including myself, believe it is the software that was promised, but never delivered. In fact, during the week of April 18, two newly colored DS units and Nintendogs were released in
But you do have to take in consideration that the PSP has not yet launched in
Sony needs to do something if they want their PSP to be a success. PSP consumers are getting angry. Not only did they pay about $100 more for a handheld unit then the DS, but they have not yet gotten their moneys worth. I wouldn’t be surprised if this is Sony’s first and last try in the portable gaming zone.
